MenuAI App

For MenuAI, I created a clean, modern identity that reflects the app’s purpose: making nutrition and food data simple to understand. The text logo pairs a bold, neutral font with a pop of blue to highlight the “AI,” emphasizing technology and trust. The branding logo uses a location pin merged with a fork, symbolizing food discovery and smart scanning. The color palette is built around deep navy and bright blue for reliability and innovation, paired with grays for balance. I used a modern, versatile typeface that holds up well across both UI and marketing, making the app feel professional but approachable. In the application mockup, the logo sits confidently on a smartphone lock screen and app icon, reinforcing brand recognition in a sleek, minimal way. The overall goal was to design an identity system that communicates clarity, trust, and modern tech innovation.